How To Choose The Right Social Media Platform For Your Business

Social media platforms are a dime a dozen nowadays with each having their own pros and cons. There’s the king of social media, Facebook, the king of videos, YouTube, and so many others. But, how do you know which one is the best for your business? What’s your goal? It’s important to define what your main goal on social media is. Are you planning to expand your audience? Are you trying to drive more traffic to your website? Are you trying to generate more sign-ups to your mailing list? Are you planning to use it as a communication channel for your customers? Once you’ve identified your primary goal, you can then narrow down the best platforms to promote your brand …

A Step By Step Method To Get Free Massive Traffic From Facebook

With over 2 billion users logging in to Facebook every single month, the potential to drive massive traffic to your website is huge if you know how to use the platform to your advantage. In this article, you’re going to learn 5 easy methods to drive massive traffic from Facebook to your website! 1. Set up a fan page Setting up a fan page is a must if you want to build your brand on Facebook. When you set up your page, make sure you use a banner image that will showcase your branding. You can add your brand’s logo, tagline, and colors to the banner image to make it your own. 2. Post consistently on your page Consistency is …

Do this to maximize your Twitter reach

One of the most interesting and confusing concepts in social media marketing involves the idea of reach. How do you define this? How do this benefit businesses? How does this help you make more money online? Let’s get real here. The main reason why you’re even doing social media marketing in the first place is you want to make money. That is the bottom line. It’s all about the profit motive. There’s no shame in that game. It’s perfectly okay to admit this. Unfortunately, a lot of people are so excited about social media marketing, that they basically get confused about reach and sooner or later they equate it with traffic. Bad move. This is very different from traffic. It …

How to engage influencers on Twitter

If you’ve gone through the very difficult process of figuring out who’s who in your niche on Twitter, the next step is engagement. I cannot emphasize looking for the right people enough. If you engage the wrong people, you will be wasting your time. It doesn’t matter how positive their reception of you is. If they’re the wrong people, then they’re not going to do you any good. You have to make sure that you truly grasp this. Next, once you are in front of the right eyeballs, what do you do? How do you engage influencers on Twitter for maximum benefits? Here’s how you do it. Post high quality niche content first Before you engage in highly influential people …

How to spot real influencers on Twitter

Make no mistake, it’s very easy to get excited to get influencer marketing. After all, these people already have an inside track into the people you’re trying to reach. For some time, they have established a community around their content. These are people who are truly interested in what these influencers have to say. This did not come easy. This definitely did not happen overnight. They had to produce a lot of niche specific content to draw these followers from all over Twitter. When you reach out to these influencers and develop a working relationship with them, you get to leverage whatever brand they have managed to produce. That’s really what’s going on. This is tremendous because you don’t have …