How To Choose The Right Social Media Platform For Your Business

Social media platforms are a dime a dozen nowadays with each having their own pros and cons. There’s the king of social media, Facebook, the king of videos, YouTube, and so many others. But, how do you know which one is the best for your business? What’s your goal? It’s important to define what your main goal on social media is. Are you planning to expand your audience? Are you trying to drive more traffic to your website? Are you trying to generate more sign-ups to your mailing list? Are you planning to use it as a communication channel for your customers? Once you’ve identified your primary goal, you can then narrow down the best platforms to promote your brand …

How To Boost Your Blog Posts Using Social Media Traffic

One of the best ways to drive near-instant and massive traffic to both new and old blog posts alike is by using the power of social media. With just one social media post, you can get tons of high-quality traffic immediately. Over time, you’ll even get free and passive traffic from people who’ll come across your old posts on social media. To boost your blog posts on social platforms, you may need to repurpose your content. For example, a regular text-based post may work great on sites like Quora, LinkedIn, and Medium. But if you want to target people on more visually-oriented social sites like Facebook, Instagram, and Pinterest, then you may want to consider creating high-quality infographics or memes …

How to use brand specific hashtags to target followers.

You probably noticed the # sign aka hashtag on social media used by many celebrities, business owners and regular people. They use it in daily communication on their social media posts, but have you ever asked yourself how to use it properly? What is a good hashtag? How much is too much? Hashtag is not just a thing that “looks fancy” but an inevitable “tool” in communication on social media. People use it to attract followers and to make their brand more popular. #UsersOftenDoNotKnowHowToUseHashtags. Hashtag is a powerful tool, but keep in mind that it only has power when used correctly and logically. What do you think is the right way people search keywords: #TheTV or #TV? Does it make …